When members of Runners World Magazine were invited to Nike’s WHQ campus to preview the upcoming 2013 Summer and Fall lines, we wanted them to first get a taste of Nike’s commitment to the runner over it’s 40 year history. Key moments of innovation and history were highlighted with a free standing display case where actual shoes from the Nike Archives could be seen along side imagery from campaigns or Olympic greatness.
Creative Direction by DCD. Design by Funisok for DCD. Fabrication and installation by Gallagher Designs Portland. Graphics by PVS Inc.